Friday, 10 July 2015

Tips to improve your mobile optimized UX

With the tech world aligning the web experience to mobile optimization, there can be a lot of competition and confusion to the owners. Here are a few tips to improve on your mobile optimized website

Navigation
The user’s ability to navigate within your website or web app is key to user retention. Simple and consistent navigation can help users easily find what they were looking for in the first place. With latest developments in UI, navigation trends such as swipe, clicks, pinch etc should be used wisely to keep the user experience rich.

Text Font
Fonts and text size should be optimal for mobile devices. There are designs that use large text fonts, these are carefully utilized to create elegant designs and hence the primary criteria for a font size would be readability. If the text is too small or the font is complicated then the user might get stress and leave.

Scroll
Information should not be limited to a single page, but when it comes to mobile optimized sites search page after page would be a difficult, hence using the different scroll types would be ideal here. Infinite scroll and long scrolls are two primary scrolls that can be used in mobile optimized web sites and web applications.

Scalable images
Images needs to be scalable. Web site containing lot of images should be especially careful as images can be heavy which could affect the site’s performance. Hence the image should be scaled as per the device it is viewed on.

The tips here are provided to be reviewed from a user point of view. For site owners who are not tech savvy can use this information to check how their site and make the necessary changes. Here the importance of thing to remember is that any change made to the site should be reviewed from a user point and then implemented. This can make a lot of difference as far as the user experience is considered.